gesjGEOGRAPHY, ENVIRONMENT, SUSTAINABILITYGEOGRAPHY, ENVIRONMENT, SUSTAINABILITY2071-93882542-1565Russian Geographical Society10.24057/2071-9388-2018-11-2-5-16gesj-416Research ArticleGEOGRAPHYГеографияTHE ROLE OF THE IMAGES OF JAPAN AND ITS PREFECTURES IN THE ATTRACTIVENESS OF JAPAN AS A TOURIST DESTINATIONStegnienkoAlexandra S.

Studied at the Faculty of Geography, MSU where obtained the Bachelor and Master degree, finished the postgraduate course and now is going up to defense Ph.D.Faculty of Geography

TikhotskayaIrina S.

PhD (Economics), Faculty of Geography

iritiro@gmail.comKatoShizuko

PhD of Business Administration.

Tokyo

Lomonosov Moscow State UniversityRussian FederationSchool of Business Administration, Meiji UniversityJapan201828062018112516Copyright © Stegnienko A.S., Tikhotskaya I.S., Kato S., 20182018Stegnienko A.S., Tikhotskaya I.S., Kato S.Stegnienko A.S., Tikhotskaya I.S., Kato S.This work is licensed under a Creative Commons Attribution 4.0 License.https://ges.rgo.ru/jour/article/view/416

The article deals with the analysis of the tourist destination images of Japan and its prefectures and contains the results of the research carried out both based on examination of official Japanese statistics and tourist literature in Japanese, English and Russian and social polls in Russia and field studies in Japan. In this paper we present the results of the research conducted by the specially created for this work original method of tourist literature review that allowed us to select prefectures most rich in different tourist images and to develop a typology of Japanese prefectures. To present day the research of such kind is a unique one not only about Japan but on the whole as well. 

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The authors declare that there are no conflicts of interest present.